How To Calculate Discounts For Marketing
How to calculate discounts - Many businesses implement a discount system to attract customers to buy. This discount strategy is implemented because it effectively attracts new customers to increase product sales, and customers will better know the business name.
This discount strategy is also widely applied in digital-based companies such as Amazon, Shopee, Lazada, Tokopedia, and so on as strategic marketing. But do you know how to calculate the discount?
Have you ever thought about whether it is profitable if the company applies a discount to its products? Of course, with this product discount, there is a way to calculate a different value by the company so that it remains profitable even though there is a discount on its products.
Different Types of Discounts
Before we discuss how to calculate discounts, we will give you knowledge about the types of values you need to know. The goal is, of course, to understand more about the implementation strategy discounts that many companies do that you often see.
1# Discount in percent
the first technique of applying discounts is to apply a discount on the product price in the form of a percent. This discount is commonly used, and you often see it in supermarkets. Many supermarkets carry out a discount strategy this way and usually aim to spend a product to sell quickly.
An example of a discount like this is if there is a promo discount of up to 50% percent for purchasing children's clothes at the end of the year. This example is one type of discount that uses the percent of the selling price technique.
2# Cashbak discount
type of cashback discount is almost the same as a percent discount. The difference is that cashback discounts are more often applied to products with a high price value so that buyers will feel the cashback.
An example is buying a refrigerator to get $10 cashback. In the eyes of consumers, a $10 refund is undoubtedly outstanding. Therefore, customers will be more interested in buying it.
The purchased refrigerator is worth more than $100, so the company will still profit even if it gives customers cashback. The company has carefully calculated how to calculate this discount, of course, so that it can attract buyers.
3# Discount price reduction
The third way is a type of discount where this technique is often done to provide discounts if there are customers who buy according to the minimum purchase determined by the store. An example is Will get a value of $ 0.25 if you buy clothes with a minimum purchase of $50.
This strategy is suitable to be applied so that customers are willing to voluntarily buy products according to the minimum limit set by the store. With this discount system, sales are expected to occur according to the target predicted by the store or company.
The three discount techniques above are discount strategies that various companies and supermarkets often carry out. Next, we will discuss how to calculate a discount to understand the technique better when you have a product to sell.
How to Calculate Discounts
There is a different formula for how calculating discounts. This formula can later be used to calculate the various products that will be given a value for you to sell. The following is a formula for calculating discounts in general.
Discount Value = Selling Price x Total discounted percentage
Purchase Price = Selling Price - Discount Value
From the above formula, we will make an analogy into a case study so that it is easier for you to understand. If Edward buys a TV for $200 and then gets a 15% discount, how much money does Samsudin have to pay to the seller, and how much discount will he get?
From the example above, we will calculate with the following formula.
Discount Value = 200 x 15%
Discount Value = 30
Purchase Price = 200 - 30
Purchase Price = 130
From the results above, Edward's discount value is $30, and he has to pay for the TV for $130 after getting a 15% discount.
How easy is it not to calculate the discount that we do? You can try it by looking at the discount prices around you to calculate the Value according to the formula above.
Summary of How to Calculate Discounts
From the various tips, we have provided above. Hopefully, they can be helpful to you. What you need to pay attention to in determining discounts is that you have to pay attention to the benefits obtained by the company. So if at any time you have a business product that you want to give a discount to your customers, you will still get the benefits.
Our reviews on how to calculate this discount, hopefully, our study can enlighten those looking for information on how to calculate values.
Post a Comment for "How To Calculate Discounts For Marketing"