What is a Reseller? Definition and Benefits

What is a reseller? This question often arises for someone who wants to start doing business online. It's natural if you are a layman and don't know much vocabulary in the online world. In addition to resellers, there is also the term drop shipper in the online world, so there are lots of language terms in the online world that you must learn if you want to get into the online business. 

We will discuss this review about the term reseller in a deeper discussion about the reseller world and how you can become a reliable reseller to start the business you are in later. 

So what exactly is a reseller, and how to become a reseller? Check out our explanation in detail below. 

What is a reseller? 

As is well known, the word reseller comes from English terms where the primary word is seller, which means seller, while the word re- can be translated with the word repeat or return. If combined, the word reseller can be interpreted as a reseller. 

Or in terms, it can be said that a reseller is a seller who gets products from producers of goods for resale. So indirectly, the product seller uses other people's products to sell on behalf of the seller. 

It can also be simplified to mean that a reseller is someone who sells other people's goods. Then how does the reseller system work? The answer is to take the profit margin we set for our price. 

For example, if person A takes goods from person B for 10,000 per item, then person A sells it back for 12,000 per item to get 2,000 per item. In comparison, the selling price is the same as the selling price sold by B as a producer.

 

Differences between resellers and merchants 

If you're not observant, resellers and traders are almost the same. The difference between a reseller and a trader is that if the wholesaler sells goods at a low price and then sells them at a higher price or the general price, the reseller sells at the same price as the producer. 

So here, there is an agreement between the reseller and the producer who produces the goods that if there are consumers who buy goods directly from the producer or through the reseller, the price remains the same. This is called cooperation in doing business online so that producers and resellers benefit. 

How did you get here? Do you understand what a reseller means? Of course, you now understand better what a reseller is and how to differentiate resellers from merchants in general.

 

How to Become a Reseller 

platforms site that provides various kinds of products that you sell to become a reseller. To become a reseller, you must stock items and look for manufacturers of goods that match the things you want to sell. 

Of course, this is the same as trading, like conventional ones that require funds to buy products to be sold. For example, if you want to sell hijab products, you have to look for manufacturers that make hijab products. Usually, many hijab manufacturers open reseller systems throughout Indonesia. 

You can use this for your step in selling online through this reseller system. If you search on Google with the keyword "hijab reseller," you will find many hijab products with websites offering reseller systems for those who want to start an online business.

 

Advantages of Being a Reseller 

If you become a reseller, there are many advantages that you can get, especially if you are starting an online business. First, you don't have to bother preparing the product yourself because the manufacturer has provided the product. 

Another advantage is that you focus on marketing your product and managing product sales, so you don't have to do production management if the goods run out. You have to prepare capital if the product you are selling starts to run out to restock goods from manufacturers. 

In addition, if you become a reseller, you will usually be assisted by manufacturers in marketing products for the initial stage to shop at the online store that you have for areas close to your location. 

 

So you already know What is a reseller? 

Thus our article is about what a reseller is and how to become a reseller that you can use for learning materials in starting an online business. After you know what a reseller is, then all you have to do is take action to start the online business you want. 

Of course, it all depends on you to start a business so that you will begin to get maximum results. Hopefully, this article can be helpful for you so much and thank you.

 

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